133. Emma Tessler on Repurposing, Trend-Driven Video Content & ROI

Podcast

May 27

This week, Emma Tessler joined us. Emma is the Founder and CEO of Ninety Five Media, a digital marketing agency dedicated to creating high-converting content for small businesses. With a decade of experience in the marketing world, Emma specializes in turning social media into a powerful tool for growth, helping brands connect with their ideal clients, build engaged communities, and seamlessly convert followers into loyal customers.

In part one, Emma discusses the key to video content, common mistakes brands make when they try to repurpose one video across all platforms, tapping into trends (and knowing when not to).

In part two, Emma talks...

Quarterly client content days with all her social media management clients.
Proving your ROI as a social media manager: What metrics should you be looking at when determining if video content is converting into actual leads or sales?
Her start in the design world and how that experience shaped the way she approaches digital marketing today.
Working with interior design clients, and one piece of content she thinks every interior designer should be creating, but probably isn’t.

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