Black Friday Offer Ideas for Social Media Managers

Black Friday is coming up so quickly, social media managers. And while you're probably locked in on your client's offers, content, and campaigns, don't forget about yourself this season either.

By that, we mean you need a Black Friday offer, too.

If you are feeling burnt, idea dry, or just like you've tried everything. We are here for you. In this blog, we created a full list of Black Friday offers for social media managers that you can "steal" from, and we say steal lightly because you know we don't believe in gatekeeping, just free, fun advice for our social media management friends.

So, are you ready to find your Black Friday offer? What are you still doing reading this sentence then? Jump into the list below!

Services:

  1. Discounted Strategy Session

  2. First-Month Discount

  3. Waive your onboarding fee

  4. Bundle Packages (Ex., “Buy our Instagram Package and get Pinterest 50% off”)

  5. Annual Retainer Bonus (purchase a 12-month package, get a bonus (free photoshoot, extra content deliverables, etc).

Templates:

  1. Done-for-You Holiday Content Pack

  2. Caption Vault

  3. Canva Template Packs

  4. Social Media Content Calendar

You can customize these for your industry, and keep these clients on your email list segment to follow up with to upgrade them to more offers, maybe even full management.

Other Ideas:

  1. Workshop Replay Sale

  2. Freebies with Purchase

  3. VIP Day Upgrade

  4. Mystery Box Offer (A surprise pack of graphics, captions, or strategy tools at a flat rate.)

  5. Buy Now, Use Later “Lock in 2025 pricing on management packages—redeem anytime in the next 6 months.”

Remember that it's important to make the discount feel like a deal, but also we aren't working for free, so make sure that you have either still a profit margin baked in, or a strategy to upscale them into other services over time.

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