How Do I Turn On/Off Views on Instagram Reels?
Earlier this summer, you might have seen Instagram's update on Reels views. Previously, Instagram allowed users to toggle on shares and likes on content, and they are continuing to expand to Reels views.
This allows users to toggle on or off views on Instagram Reels, so your audience can see or not see your view count when they visit your page. How do we toggle it on or off?
How Do I Turn On/Off Views on Instagram Reels?
Go to your profile
Click the three-line menu in the right-hand corner of the screen
Scroll down to "Business tools and controls."
Select "View counts on profile."
And, you can toggle them on or off from there!
If you want to turn off other metrics for your viewers, read on.
How to Turn Off Like and Share Counts on Instagram
Before posting:
Upload and edit your content per usual
Once you get to the final screen where you start to type your caption, select "More Options."
Scroll down to "Hide like count" or "hide share count" to toggle these off.
Keep in mind that this action does not apply to all future content posted; it only applies per post. So, you must repeat this process per post.
After posting:
Click into the post you are focusing on
Click the Three Dot Menu
Select "Hide like count" and/or "Hide share count."
Should I keep these metrics toggled on or off? Binge this Managed Minutes episode of Hashtag Managed where we break down when to leave your profile and likes views visible.